Logo Design & Branding

For this project you are designing a logo. Choose from designing your own design 'company' logo, the Vista Unified School District Logo or a logo for another business (your own or family/friend).

Vista Unified School District Logo Brief - Click Here

Once you decide which logo you will be designing, start the design process. Accumulating information from/about the client is the first step. Next your will DRAW/Sketch your design ideas. You will have a minimum of 10 DIFFERENT ideas due the end of class 1/10.

Read this for an overview of the design process.

Project Deadlines:
1/8- Select client & research logo designs, collect ideas
1/10- Minimum of 10 design sketches due end of class
1/14- Critique & Illustrator design techniques
1/22- 10 variation of you design due MID-class
1/24- Finish Critique & refine final logo design
1/28 - Finish logo design & Start Letterhead & Business Card Designs
2/30 - Letter head & Business card designs due

Resources:
Clever Logos with hidden symbols
Symbolism in Logo Design
Common Symbols in Logos
How NOT to design a logo
Step-by-step Logo Design
Branding
Design Classic: Black Flag Logo
How Google got it's colorful logo
Becoming a successful logo designer
46 Illustration Logo Design tutorials
Why Simplicity is best in Logo Design

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